This year Howard, Merrell & Partners, one of the South’s oldest advertising agency, celebrates its 65th anniversary. Founded in June 1945 by Jack Howard under the name of JT Howard Advertising Agency, the agency’s leaders played an integral role in the region’s changing business landscape and made an impact on marketing and advertising as we know it today.
Read the full announcement here.
Check out Stephanie’s recent post with some photos from the earlier days!
Another Tarheel has joined Howard, Merrell & Partners!
We recently hired Sarah Umstead Walker as an account executive in the Account Management department. Sarah brings with her experience working with clients in the agriculture industry as well as solid knowledge of writing and client relations. Both these attributes make her well suited for the BASF Plant Science’s NutriDense® brand team, which has already benefited from her energy and her knowledge. Continue Reading >
I recently attended the banquet for the annual Sir Walter Raleigh Awards hosted by the Raleigh Public Relations Society. It was a great evening meeting fellow colleagues in our industry and learning about projects they have completed for clients. Howard, Merrell & Partners received two honorable mentions for “Excellence in Communcation.” Read more about it here.
HM&P welcomes Christina Harper as the newest addition to its Media Assets team. In her role as planner and buyer for all digital media, Harper will primarily service the Georgia-Pacific Professional, BASF Plant Science, LLC and INVISTA CORDURA® brand accounts.
Read the announcement here.
Congrats to the Butterball and Georgia-Pacific Professional teams who were honored last night at the North Carolina Public Relations Society of America’s Inspire Awards ceremony. Continue Reading >
We have a new Account Executive in the PR department – Meredith Schneider. A graduate of NC State, she comes to us with solid media relations, writing, event marketing and product promotion experience. Prior to joining us, Meredith worked in French West Vaughan’s Raleigh and Tampa offices supporting a variety of clients in the healthcare, technology, beverage and food processing arenas.
Meredith will be working predominantly on the Butterball account. We’re excited to have her on board. Please join me in welcoming Meredith!
Read the announcement here.
Craig Schreiber joins the team as an Account Supervisor with the account services team. He is mainly responsible for Georgia-Pacific Professional direct response efforts and overseeing communications specific to Georgia-Pacific Professional’s market segments.
Welcome, Craig!
View the announcement here.
She’s back!
After 15 years, Paula has re-joined Howard, Merrell & Partners. Now she is a Management Supervisor in the Account Services department. In her new role, Paula guides the strategic branding and communications efforts for a number of clients including Texas Farm Products (they make Precise dog food) and the Component Hardware Group.
A lot has changed in the communications industry since Paula worked here a decade a half ago – technology, methodologies, mediums, etc – and the agency adapted accordingly adding departments, capabilities and professionals with certain skills sets. But some some things at the agency will never change. We still hire great people, do great work, make clients happy, win awards judged by our peers, and stand by our commitment to providing great client service.
At the agency, Paula will leverage her deep understanding of branding and her strategic mindset, to provide her clients with quality service and support. She brings with her some great background working with a variety of industries including: agriculture, animal health, and chemicals. Before re-joining Howard, Merrell & Partners, Paula worked for Rumrill-Hoyt, Saatchi & Saatchi, NDW Communications and Quarry Communications.
We welcome her back.
