Everything is so amazing and nobody is happy…
Corporate Brand Evolution
There’s an interesting article over at Instantshift on corporate brand evolution. Worth the read.
BASF Plant Science LLC Names Howard, Merrell & Partners its Agency of Record
BASF Plant Science LLC has named Howard, Merrell & Partners its agency of record. In this role, Howard, Merrell & Partners provides BASF Plant Science LLC with strategic, integrated brand support and tactical execution in the areas of advertising, media buying, sales literature and fulfilment, interactive, public/media relations and marketing research. BASF Plant Science LLC, located in Research Triangle Park, NC, is responsible for BASF Plant Science activities in the USA. More »
Amazing Student Animation
IDEO’s Global Version of Mouse Trap
“Eight worldwide locations, six time zones, and roughly fifty people involved, IDEO’s Global Chain Reaction looked more like a blueprint for possible points of failure. This sucker runs sequentially across three continents.” via Jeffdoe
Jessica Kuehl Celebrates 10 Years with Howard Merrell & Partners
Howard, Merrell & Partners, a full-service strategic advertising and branding firm, applauds Jessica Kuehl, financial services manager, for her 10 years of service in the agency’s Finance department. More »

