2009 Telly Awards Recognition
Raleigh’s Oldest Advertising Agency Wins Three Silver Tellys
Howard, Merrell & Partners won three Silver Telly Awards from the 30th Annual Telly Awards competition. Awarded by the Silver Telly Council, the Silver Telly is the highest honor that can be given. All three awards Howard, Merrell & Partners received were in recognition of work done for Georgia-Pacific Professional. Two entries – Mo Office and Mo Kitchen – created for enMotion® touchless towel dispensers, won in the Online Video/Humor category. The third entry, New Baby, is part of a Georgia-Pacific Professional brand campaign and won in the Online Video/Corporate Image category.
“These spots were all part of campaigns that have various parts and pieces,” said Billy Barnes, creative director at Howard, Merrell & Partners. “It’s nice to see them recognized individually, but we’re especially proud of how they work along with all the other campaign components like print, interactive, social media, trade show materials and collateral. It all has to work together.”
The Mo Office and Mo Kitchen videos are part of the Mo/enMotion campaign, which promotes the touchless towel dispensers. Mo embodies characteristics of the enMotion dispenser – Mo is efficient, cool, reliable, a team player and most of all, hygienic. Mo Office and Mo Kitchen were shot by director Michael Metcalf, with editing by Ian Krabacher at Serious Robots and sound design by Aaron Keane at Blazing Music & Sound.
The New Baby video, which tells the story of a little boy and his dad getting ready to go meet the boy’s newborn sister in the hospital, is part of the Somewhere/Somebody branding campaign for Georgia-Pacific Professional. New Baby was shot by director Mark Claywell, with editing done by Scott Roy at Serious Robots and music and sound done by Keane at Blazing Music & Sound.
About Telly Awards
The Telly Awards honors outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online film and video. The Telly Awards annually showcases the best work for the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. The Telly Awards receives over 13,000 entries annually from all 50 states and 30 countries around the world.
