In the Office

Google Analytics Annotations

Finally! Google has added annotations to Analytics. This is the one feature I’ve been asking for since I began using GA. It allows you to leave small shared or private notes on the over-time graph. So now I won’t have to refer to the media flowchart to see when certain banner ad campaigns were launched or changed or when a change was made to a website and for what reason. This will make it much easier for the entire team to see those changes how they are influencing traffic patterns and usage of those websites.

Check out the video below for an overview:

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One Response to “Google Analytics Annotations”

  1. GwynneMurphy says:

    Nice lil’ video about Google Annotations: http://www.merrellgroup.com/blog/2009/12/17/google-analytics-annotations/
    This comment was originally posted on Twitter

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