Fried Logic

2010 Social Media Predictions from the Pros

2009 has been a whirlwind year for social media, from the Twitter boom, to the most recent game changer, Google real-time search. If this past year has been any indication of what is to come, hold on to your seats.

E-Way Direct has compiled the 2010 hopes and predictions of 14 social media thought-leaders (including HM&P’s own Kipp Bodnar). If social media made a list of new year’s resolutions, this e-book gives a little glimpse of what they might be.

Top takeaways:

• Social media will transform from a fad to a necessary feature of online marketing
• Many users will make the transition from adapters, to experts
• Quality of relationships and conversation will become more valuable than simply number of followers and friends
• For small businesses, social media will prove to be an equalizer, allowing them to play on the same field as big corporations, despite having a smaller budget
• Mobile marketing will flourish; location-based applications will be at the forefront

Take a look through the book and feel free to comment with your own predictions for the new year!

Online Marketing Predictions for 2010