Toy Story 3 Goes Viral
Lots-O’-Huggin’ Bear, one of the new characters from Pixar’s Toy Story 3, is making the rounds as 1980′s TV ads. The ads look real. They look just like TV you recorded onto VHS ages ago so you wouldn’t miss the new Saved By The Bell or Miami Vice, complete with sound glitches and fuzzy video artifacts. Amazing work Pixar! They’ve released 2 (so far): the 1983 ad for American audiences and another 80′s ad from Japan.
And to complete the illusion, Pixar created a YouTube account and filled it with real vintage TV ads, sprinkling in their fakes.
Brilliant.
Lots-O’-Huggin’ Bear will be on the big screen June 18th with Buzz, Woody, and the rest of the Toy Story crew, and in your homes as a plush toy as soon as you click through and buy him for a mere $30. Your kids will thank you.
Pixar creates fake 1980s “Lots-O’-Huggin’” bear ads, YouTube channel to promote new Toy Story 3 movie http://cot.ag/brMj2b #advertising
This comment was originally posted on Twitter
Max is right, this is brilliant. RT @hmandp Pixar creates fake 1980s “Lots-O’-Huggin’” ads, YouTube for Toy Story 3 http://cot.ag/brMj2b
This comment was originally posted on Twitter