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	<title>Howard, Merrell &#38; Partners - Fried Logic &#187; Courtney Beck</title>
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		<title>Calling all Southern Cooks!</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/09/06/calling-all-southern-cooks/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/09/06/calling-all-southern-cooks/#comments</comments>
		<pubDate>Tue, 06 Sep 2011 19:03:13 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[clients]]></category>
		<category><![CDATA[cookbook]]></category>
		<category><![CDATA[House-Autry]]></category>
		<category><![CDATA[Southern cooks]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/friedlogic/?p=9955</guid>
		<description><![CDATA[HM&#38;P launched a delicious campaign this week on behalf of client House-Autry. As part of their upcoming 200th anniversary, HM&#38;P is working with House-Autry to obtain recipes for inclusion in a cookbook (which of course have a House-Autry product as an ingredient). Submitters of the best recipes will be featured in the cookbook and receive [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Adweek: The Ad Agency Bloodline</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/05/24/adweek-the-ad-agency-bloodline/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/05/24/adweek-the-ad-agency-bloodline/#comments</comments>
		<pubDate>Tue, 24 May 2011 16:33:36 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[ad agency]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Advertising History]]></category>
		<category><![CDATA[Adweek]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/friedlogic/?p=9600</guid>
		<description><![CDATA[For all the advertising nerds out there (and if you&#8217;re reading our blog, I bet that means you!), Adweek published an article on what they&#8217;ve dubbed &#8220;the mother of all advertising infographics.&#8221; Take a spin through advertising history, and while HM&#38;P doesn&#8217;t show up on the timeline, we were part of The Interpublic Group in [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>HM&amp;P Honored at NCPRSA InSpire Awards</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/05/18/hmp-honored-at-ncprsa-inspire-awards/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/05/18/hmp-honored-at-ncprsa-inspire-awards/#comments</comments>
		<pubDate>Wed, 18 May 2011 21:10:57 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[BASF Plant Science]]></category>
		<category><![CDATA[NutriDense]]></category>
		<category><![CDATA[Precise Pet Products]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/friedlogic/?p=9579</guid>
		<description><![CDATA[Howard, Merrell &#38; Partners brought home two recognitions from last week&#8217;s NCPRSA InSpire Awards banquet. We received an honorable mention (awarded to entries who scored in the top percentile) in Social Media for the NutriDense Silage Web Moo.0 Contest. We also received an honorable mention in Marketing (Consumer Products or Services, Business-to-Business) for the Precise [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>HM&amp;P Wins in Advertising, Media Relations at Best of NAMA</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/02/10/hmp-wins-in-advertising-media-relations-at-best-of-nama/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/02/10/hmp-wins-in-advertising-media-relations-at-best-of-nama/#comments</comments>
		<pubDate>Thu, 10 Feb 2011 16:55:39 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[BASF Plant Science]]></category>
		<category><![CDATA[Butterball]]></category>
		<category><![CDATA[NAMA]]></category>
		<category><![CDATA[NutriDense]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=7248</guid>
		<description><![CDATA[Howard, Merrell &#38; Partners picked up four awards at last week&#8217;s Carolinas/Virginia Best of NAMA (National Agri-Marketing Association). In the Advertising category, HM&#38;P was honored for its work with BASF Plant Science&#8217;s NutriDense brand. The NutriDense Silage &#8220;Profits&#8221; print ad won a Chapter Merit, and an aisle banner created for World Dairy Expo won a [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Now That&#8217;s Horse Power</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/02/08/now-thats-horse-power/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/02/08/now-thats-horse-power/#comments</comments>
		<pubDate>Tue, 08 Feb 2011 23:09:15 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Play]]></category>
		<category><![CDATA[Helping Horse]]></category>
		<category><![CDATA[hippotherapy]]></category>
		<category><![CDATA[horses]]></category>
		<category><![CDATA[Triangle]]></category>
		<category><![CDATA[Volunteering]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=7258</guid>
		<description><![CDATA[Starting this week, life gets a whole lot busier for horse-crazy volunteers across the Triangle, myself included. Feb. 7 kicks off the spring semester at Helping Horse Therapeutic Riding Program, which has been providing riding lessons to individuals with disabilities for over 20 years. With 10 lessons a week, Helping Horse averages over 1,000 hours [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Media Relations: Is it OK to say No?</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/01/26/media-relations-is-it-ok-to-say-no/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/01/26/media-relations-is-it-ok-to-say-no/#comments</comments>
		<pubDate>Wed, 26 Jan 2011 19:51:34 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Random]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[media relations]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=7202</guid>
		<description><![CDATA[There&#8217;s an interesting conversation currently happening on Ragan.com, a communications industry focused news site: An agency turned down a media opportunity on behalf of a client, and now that media outlet is seeking to understand why. This also begs a greater question: when is it acceptable for a company to reject a media opportunity, or does that [...]]]></description>
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		<title>65th Anniversary: Donna Mercer on the Evolution of the HM&amp;P Media Department</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/12/22/65th-anniversary-donna-mercer-on-the-evolution-of-the-hmp-media-department-2/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/12/22/65th-anniversary-donna-mercer-on-the-evolution-of-the-hmp-media-department-2/#comments</comments>
		<pubDate>Wed, 22 Dec 2010 14:39:16 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[65th Anniversary]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[Donna Mercer]]></category>
		<category><![CDATA[history]]></category>
		<category><![CDATA[HM&P]]></category>
		<category><![CDATA[Howard Merrell & Partners]]></category>
		<category><![CDATA[media department]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=7039</guid>
		<description><![CDATA[As part of our 65th anniversary celebration, we’re spending time with long- tenured employees to learn more about Howard Merrell &#38; Partners then and now. This week, I had the opportunity to sit down with COO and SVP of Media Assets, Donna Mercer, who has been with HM&#38;P for more than 20 years, to learn [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>65th Anniversary: Denise Lingenfelser on Changing Technology, HM&amp;P Culture</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/11/12/65th-anniversary-denise-lingenfelser-on-changing-technology-hmp-culture/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/11/12/65th-anniversary-denise-lingenfelser-on-changing-technology-hmp-culture/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 18:59:23 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Play]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[65th Anniversary]]></category>
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		<category><![CDATA[Denise Lingenfelser]]></category>
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		<category><![CDATA[Howard Merrell & Partners]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=6679</guid>
		<description><![CDATA[As part of our 65th anniversary celebration, we’re spending time with long-tenured employees to learn more about Howard Merrell &#38; Partners then and now. This week, I had the opportunity to sit down with Denise Lingenfelser, who has been with HM&#38;P for 27 years, to learn more about how technology has changed her job and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Scenes from the SPCA K9-3K</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/04/20/scenes-from-the-spca-k9-3k/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/04/20/scenes-from-the-spca-k9-3k/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 17:42:04 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Play]]></category>
		<category><![CDATA[K9-3K]]></category>
		<category><![CDATA[pets]]></category>
		<category><![CDATA[SPCA]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=4522</guid>
		<description><![CDATA[This past weekend, my husband, faithful mutt and I participated in the K9-3K, a fundraiser for the Wake County SPCA. Something like 1,500 dogs and 3,200 people were on hand in Moore Square to raise money and awareness for homeless pets. In a word, insanity, but for a good cause &#8212; the event raised over [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Social Media Featured at NAMA Program</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/03/25/social-media-featured-at-nama-program/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/03/25/social-media-featured-at-nama-program/#comments</comments>
		<pubDate>Thu, 25 Mar 2010 15:52:29 +0000</pubDate>
		<dc:creator>Courtney Beck</dc:creator>
				<category><![CDATA[Random]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=3903</guid>
		<description><![CDATA[Farmers with smart phones? Tweeting cows? Agriculture often gets a bad rep for being slow to adapt, but today&#8217;s farmers are quickly embracing social media, and ag communicators should as  well. This topic was addressed at the most recent CV-NAMA program, held March 23 at Bogart&#8217;s in downtown Raleigh. Approximately 25 people showed up to [...]]]></description>
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		<slash:comments>2</slash:comments>
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