Butterball and NutriDense Work Recognized At Best of NAMA
We received four awards at the recent Carolinas/Virginia Best of NAMA (National Agri-Marketing Association) Awards Program for its work with Butterball and BASF Plant Science’s NutriDense® brand. The annual Carolinas/Virginia Chapter Best of NAMA Awards program celebrates excellence in Agri-Marketing with awards presented to individuals and firms within the region.
How Many Mustaches Do You See?
At Howard, Merrell & Partners we celebrate with mustaches. And don’t think these are photoshopped on. We all still have a bit of adhesive on our upper lips. Click the picture and count how many mustaches you see.
Jim Cobb Talks About His 30 Years
Howard, Merrell & Partners CEO Jim Cobb began working for the agency 30 years ago. Things were different around these parts back then. These are some of his thoughts about his tenure here.
Sarah Findle Promoted to Associate Account Executive
We are happy to announce the promotion of Sarah Findle to associate account executive. Since joining Howard, Merrell & Partners, Findle has been instrumental in implementing social media strategies for agency clients including the CORDURA® brand, Precise Pet Food and O2 Fitness.
“Sarah’s ability to work closely with clients to develop and implement social media strategies demonstrates her sound knowledge of the social media sphere,” says Stephanie Styons, senior vice president of public relations and social media marketing. “She stays at the forefront of social media trends which proves value not only to our clients, but to our agency as well.”
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Our Award-Winning Work from the 2011 Addys
Howard, Merrell & Partners earned a whopping 20 awards at the 2011 Triangle Addy Awards, including Best of Show, a Judge’s Choice Award and four Gold Awards. Below are images of all of our award-winning work. Click on each image to see the work larger. Videos can be played by clicking the play button.
BEST OF SHOW
Best of Show, Gold Award Interactive Media
Social Media Addiction is Real
As social media continues to grow in the mainstream, obsessive behavior is sure to happen. Mobile devices make social media interaction easy, and as the following video shows, almost too easy. Produced in the style of an after school special, this video reveals that this time it is mom who has the problem. Moms are one of the largest growing demographics on Facebook, so make sure you give your mom your full support if she needs it.
Employees Share Memories of Life at the Agency
Last year, as a way to celebrate the 65th Anniversary of Howard, Merrell & Partners, we celebrated the people of the agency and their thoughts. We are continuing with the voices of the employees by sharing their memories of life at the agency.
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Happy Holidays from Phineas Gage
Anyone who has visited the Howard, Merrell & Partners office has surely seen our unique bronze sculpture of Phineas Gage. He was a 19th Century railroad worker who had a section of his brain destroyed by an explosion. A large metal rod was lodged in his skull, causing the damage to his frontal lobe. This completely changed his personality and how he interacted with the world around him.
Our sculpture reminds us that advertising works when it connects with people on an emotional level, and the full functions of the brain are part of that connection.
This time of year, Phineas shows off his holiday cheer and is decked out for the season.
65th Anniversary: Employees Cite Memorable Campaigns
One of the ways we will be celebrating the 65th Anniversary of Howard, Merrell & Partners is to celebrate the people of the agency and share their thoughts. Below are a couple of the most memorable campaigns, as seen by our employees.
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A Moustache is…
For the month of November, I have donated my face to raising awareness and support for men’s cancer. Money raised as part of Movember, a worldwide movement with a strong presence here in the North Carolina Triangle area, goes to Livestrong and the Prostate Cancer Foundation. I asked several HM&P staffers for their thoughts on moustasches. Watch the video below to see what they say.
To make a donation and support the cause, go to my Movember page.
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