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	<title>Howard, Merrell &#38; Partners - Fried Logic &#187; Georgia-Pacific Professional</title>
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		<title>New Work &#8211; Big Time Waste Reduction</title>
		<link>http://www.merrellgroup.com/friedlogic/2012/01/02/recent-work-big-time-waste-reduction/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2012/01/02/recent-work-big-time-waste-reduction/#comments</comments>
		<pubDate>Mon, 02 Jan 2012 18:12:44 +0000</pubDate>
		<dc:creator>Billy Barnes</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[new work]]></category>
		<category><![CDATA[work]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/friedlogic/?p=10909</guid>
		<description><![CDATA[We just completed a set of wall clings for Georgia-Pacific Professional and Hartsfield-Jackson International Airport. Together, they&#8217;re doing their part to reduce the amount of waste created by the millions of travelers that go through Atlanta each year. So we did our part by making these cool clings. Look for them in the H-J washrooms [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Georgia-Pacific Professional at the NRA Show 2011</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/05/31/georgia-pacific-professional-at-the-nra-show-2011/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/05/31/georgia-pacific-professional-at-the-nra-show-2011/#comments</comments>
		<pubDate>Tue, 31 May 2011 15:25:12 +0000</pubDate>
		<dc:creator>Carrie Riggin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[Mo]]></category>
		<category><![CDATA[NRA Show 2011]]></category>
		<category><![CDATA[recycling]]></category>
		<category><![CDATA[Starbucks]]></category>
		<category><![CDATA[sustainability]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/friedlogic/?p=9664</guid>
		<description><![CDATA[The HM&#38;P team just returned safely from the windy city of Chicago where we attended the National Restaurant Association’s (NRA) annual tradeshow with Georgia-Pacific Professional (GPP). This was an exciting show for  Georgia-Pacific Professional as the company teamed up with the NRA to conduct research identifying the current recycling practices of restaurants as well as [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Hispanic Marketing for Georgia-Pacific Professional</title>
		<link>http://www.merrellgroup.com/friedlogic/2011/02/22/hispanic-marketing-for-georgia-pacific-professional/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2011/02/22/hispanic-marketing-for-georgia-pacific-professional/#comments</comments>
		<pubDate>Tue, 22 Feb 2011 21:33:19 +0000</pubDate>
		<dc:creator>Elizabeth Romero</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[enMotion]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[Hispanic Marketing]]></category>
		<category><![CDATA[Mexico]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=7389</guid>
		<description><![CDATA[Howard, Merrell &#38; Partners has served as Georgia-Pacific Professional’s agency of record for several years now. Along our journey working together, we have helped the U.S. brand that provides away-from-home washroom solutions raise awareness about its products and leadership role of Spreading Wellness (www.spread-wellness.com) throughout the country. After strategically positioning Georgia-Pacific Professional in the U.S. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Denver is Spreading Wellness!</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/10/28/denver-is-spreading-wellness/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/10/28/denver-is-spreading-wellness/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 15:11:33 +0000</pubDate>
		<dc:creator>Laura McAliley</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[Spread Wellness]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=6522</guid>
		<description><![CDATA[Members of the HM&#38;P public relations and social media teams headed to Denver at the end of September to motivate the community to wash their hands &#8212; and remind the person next to them to do the same. The week of events were part of Spread Wellness, an education campaign from our client Georgia-Pacific Professional. [...]]]></description>
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		<title>We&#039;re Spreading Wellness, Not Germs</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/09/14/were-spreading-wellness-not-germs/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/09/14/were-spreading-wellness-not-germs/#comments</comments>
		<pubDate>Tue, 14 Sep 2010 19:35:32 +0000</pubDate>
		<dc:creator>Sarah Findle</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[ambassador]]></category>
		<category><![CDATA[flu]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[germs]]></category>
		<category><![CDATA[hand washing]]></category>
		<category><![CDATA[Howard Merrell & Partners]]></category>
		<category><![CDATA[hygiene]]></category>
		<category><![CDATA[Spread Wellness]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=6086</guid>
		<description><![CDATA[Here at HM&#38;P our work with Georgia-Pacific Professional has led to the recent launch of a campaign entitled Spread Wellness. The campaign aims to create a movement of people who regularly wash their hands, dry them with a paper towel and ask the person next to them to do that same. With flu season upon us, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Account Management Welcomes Kristen Liebers!</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/08/23/account-management-welcomes-kristen-liebers/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/08/23/account-management-welcomes-kristen-liebers/#comments</comments>
		<pubDate>Mon, 23 Aug 2010 15:49:43 +0000</pubDate>
		<dc:creator>Sarah Findle</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Work]]></category>
		<category><![CDATA[Account Coordinator]]></category>
		<category><![CDATA[account management]]></category>
		<category><![CDATA[Chapel Hill]]></category>
		<category><![CDATA[Daily Tar Heel]]></category>
		<category><![CDATA[Dixie]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[Kristen Liebers]]></category>
		<category><![CDATA[new hire]]></category>
		<category><![CDATA[University of North Carolina]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=6550</guid>
		<description><![CDATA[Kristen Liebers recently became the newest member of the Account Management team at Howard, Merrell &#38; Partners.  In her role as Account Coordinator, Liebers will provide support for multiple brands under the Georgia-Pacific Professional business, including the Dixie® line of products. Prior to landing the account coordinator position, Liebers worked on The Daily Tar Heel [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>HM&amp;P PR Team Finds Success in Tropical California</title>
		<link>http://www.merrellgroup.com/friedlogic/2010/04/27/hmp-pr-team-finds-success-in-tropical-california/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2010/04/27/hmp-pr-team-finds-success-in-tropical-california/#comments</comments>
		<pubDate>Tue, 27 Apr 2010 14:26:47 +0000</pubDate>
		<dc:creator>Nicole Curtis</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Dixie]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[SCAA]]></category>
		<category><![CDATA[tradeshow]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=4666</guid>
		<description><![CDATA[The Howard, Merrell &#38; Partners public relations team recently returned from an outstanding showing at the 22nd SCAA 2010 Annual Exposition in Anaheim, California. Under sunny skies and giant palm trees, the team managed a fun-filled Welcome Reception sponsored solely by Gold-Level Sponsor, Georgia-Pacific Professional. The reception was one of the highlights of the event, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Don&#039;t Forget to Wash Your Hands</title>
		<link>http://www.merrellgroup.com/friedlogic/2009/05/08/dont-forget-to-wash-your-hands/</link>
		<comments>http://www.merrellgroup.com/friedlogic/2009/05/08/dont-forget-to-wash-your-hands/#comments</comments>
		<pubDate>Fri, 08 May 2009 15:31:44 +0000</pubDate>
		<dc:creator>Laura McAliley</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Georgia-Pacific Professional]]></category>
		<category><![CDATA[hand washing]]></category>
		<category><![CDATA[Integrated Campaign]]></category>
		<category><![CDATA[Mo]]></category>

		<guid isPermaLink="false">http://www.merrellgroup.com/blog/?p=809</guid>
		<description><![CDATA[In order to stay healthy, its very important to wash your hands. That&#8217;s the message Georgia-Pacific Professional is sharing. Today, the beginnings of an integrated campaign launched in USA Today with the tagline &#8220;It&#8217;s The New Chicken Soup&#8221;. Check out the ad below, Healthy Solutions web site and press release for information about proper hand [...]]]></description>
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		<slash:comments>4</slash:comments>
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