In the Office

Job Opening: PR Associate Account Executive

Searching for a Public Relations Associate Account Executive to provide support to accounts in the biotechnology and agriculture space. Will be responsible for helping to manage day-to-day public relations activities and collaborate with other internal departments to execute fully integrated communications campaigns.

Strong writing skills required — i.e. press releases, newsletter articles, press kit materials, bylined articles, blog posts. Must demonstrate previous ability to synthesize data and write at a highly technical level. Attention to detail and knowledge of AP style a must. Experience in agriculture, biotechnology or related field strongly preferred.

Must have previous experience in national media relations and corporate branding campaigns. Should be able to effectively multi-task, work in team environment, and communicate with clients, team members and vendors. Knowledge and experience with trade shows and social media is preferred. Candidate should be a creative thinker, independent worker and team player with strong organizational skills.

Qualifications: Bachelor’s degree, at least three years relevant PR experience (post graduation)

Send resumes to: sstyons@merrellgroup.com

What is an Art Director?

When people ask me what I do, it’s often difficult to describe. I found this interesting article that does a really good job of breaking down exactly what an Art Director does.

In particular, it introduces readers to the principles and techniques of the Art Director, and  how those techniques can influence the overall effectiveness of a website. Read article.

Have Some Spare Time?

I was watching an old episode of The Secret Millionaire over the weekend. In each episode of this reality series, a multi-millionaire lives in a poverty-stricken community for a week pretending to be working on a documentary. At the end of the week, the true identity of the millionaire is revealed as he/she gives a total of $100,000 of his/her own monies to one or more of the worthy individuals the millionaire has met during that week.

There are hundreds of non-profit organizations all over the Raleigh area. You don’t need to go “undercover” to find them. And though most of us don’t have tens of thousands of dollars to give to worthy causes, we can give our time.

There are hundreds of organizations out there that could benefit from the time and effort of volunteers. For me, I choose to use my professional knowledge and experience to help organizations with their marketing and communications needs. Though I enjoy helping my clients achieve their goals and objectives, I find it truly rewarding to help some local non-profits with promoting their admirable efforts.

If you are not volunteering already, give it a try. I’d highly recommend it.