Join the PR and Social Media Department!
We are searching for a Public Relations and Social Media Account Executive to provide support to national and regional accounts. The AE will be responsible for helping to manage day-to-day public relations activities and social media efforts, as well as collaborate with other departments to execute fully integrated communications campaigns.
Strong writing skills required — i.e. press releases, newsletter articles, press kit materials, bylined articles and blog posts. Experience executing social media programs for companies/organizations a must. Attention to detail and knowledge of AP style is required.
Must have previous experience in national media relations, crisis communications and corporate branding campaigns. Should be able to effectively multi-task, work in team environment, and communicate with clients, team members and vendors. Knowledge and experience with trade shows and event management is preferred. Candidate should be a creative thinker, independent worker and team player with strong organizational skills.
Qualifications: Bachelor’s degree, at least four years relevant PR/Social Media experience (post graduation)
Send resumes to: sstyons@merrellgroup.com
HM&P Speaks at NCTA Meeting
Our own Scott Piggott, Shavette Purvis and Mariana Pinner recently spoke at a North Carolina Technology Association luncheon. The audience was comprised of marketing professionals who work in the technology sector.
Scott opened up by talking about the marketing funnel – influence, engagement and transition – and how social media is apparent at every part of that funnel. Mariana provided a primer on social media, providing tips as well as real-life examples of companies using different social media techniques successfully. Shavette gave an overview of digital analytics, as well as how and when put tools in place to be able to properly measure online the activity and impact of online efforts. It is important not to forget to track the effectiveness of social media and other digital tactics.
It was a great session where everyone seemed to walk away learning something new about the ever-changing on-line world, which relies so heavily on social media and digital analytics.
Open Position: Account Executive-PR and Social Media
We are searching for a Public Relations and Social Media Account Executive to provide support to national and regional accounts. Will be responsible for helping to manage day-to-day public relations activities and social media efforts, as well as collaborate with other internal departments to execute fully integrated communications campaigns.
Experience executing social media programs for companies/organizations a must. Strong writing skills required — i.e. press releases, newsletter articles, press kit materials, bylined articles and blog posts. Attention to detail and knowledge of AP style is required. Experience in textiles, outdoor and/or the food industry is strongly preferred.
Must have previous experience in national media relations and corporate branding campaigns. Should be able to effectively multi-task, work in team environment, and communicate with clients, team members and vendors. Knowledge and experience with trade shows and event management is preferred. Candidate should be a creative thinker, independent worker and team player with strong organizational skills.
Qualifications: Bachelor’s degree, at least four years relevant PR/Social Media experience (post graduation)
Send resumes to: sstyons@merrellgroup.com
VisArt is Shutting its Doors
VisArt Video, a mainstay in downtown Carrboro, is closing its doors after more than 20 years of renting independent and art films to the public. It’s a shame for many reasons. For us here at HM&P, they were especially near and dear since they were actually a client back in 1998. We did a small direct mail and poster campaign to help them build awareness and create traffic. Here are a few pieces we found in the vault. Au revoir VisArt.


Jeff Bowman…Almost a Mad Man
Former Howard, Merrell & Partners art director, Jeff Bowman, is one of the finalists up for a walk-on role on the Emmy-winning AMC television series “Mad Men.” Bowman, currently ranked 9th, entered the competition earlier this summer alongside nearly 4,000 others.
To journal his experiences during the contest, as well as promote mentoring and social causes, Jeff started a blog called (M)ad Men Making Change. The goal of his blog is to create a platform to show the influence advertising professionals have in creating social change by using the power of the craft, media and social media. You can get all social with his effort by following Jeff on Twitter (@JeffBowman), track the conversation on Twitter at #Jeff4MadMen and even check out his Facebook Page.
Two winners will be selected by “Mad Men” creator Matt Weiner from the top 10 male and top 10 female finalists, voted for online. The contest is open for public voting until September 17th. You can vote for Jeff (aka Mr. Dapper Don) – Voters may vote once per day per computer.
Our 65th Anniversary
This year, Howard, Merrell & Partners is proud to be celebrating its 65th anniversary. In honor of this special occasion, we’ll be sharing our wonderful history on the blog. We’ll post pictures and copies of our work over the years, as well as share stories from former and current employees, clients and friends. We look forward to hearing comments from folks near and far, new and old. Enjoy! More »
Jessica Redman Gets Promoted
Media tours, blog posts, new product introductions, tradeshow support, speaking engagements, book promotions, event marketing, bylined articles, Facebook Pages, press kit materials,…Jessica has done it all. She is a strong writer, a media hound, and a meticulous project manager. That is why she has earned herself a promotion to Senior Account Executive.
Straddling two different departments, Jess has her hand in both public relations and social media marketing — which her clients and fellow teammates benefit from every day. We love that we can count on Jess to get the job done, but also to provide some humor along the way.
Congratulations Jess!!
To learn more, click here.
Billy Barnes — One of the Triangle's Movers & Shakers
Congratulations to Billy Barnes who was just named one of the Triangle’s Movers and Shakers! This award honors up-and-coming business leaders in the Triangle community — individuals who have made an impact on both their company and the community.
Throughout Billy’s 17-year career, he’s worked on a wide variety of accounts in just about every industry there is. This exposure to so many types of products and services has made Billy incredibly versatile and given him a unique perspective on business, which our clients truly appreciate. His creative strengths are new product launches, knowing what’s funny and what’s not, the ability to tap into people’s emotions, integrated campaigns, and making user experiences on the web engaging and effective. More »
Welcome: Sarah Umstead Walker
Another Tarheel has joined Howard, Merrell & Partners!
We recently hired Sarah Umstead Walker as an account executive in the Account Management department. Sarah brings with her experience working with clients in the agriculture industry as well as solid knowledge of writing and client relations. Both these attributes make her well suited for the BASF Plant Science’s NutriDense® brand team, which has already benefited from her energy and her knowledge. More »
Where Do They Live?
Up through the 1980s, some 50% of all Hispanics in the U.S. lived in a mere handful of places: California, Arizona, New Mexico, Texas, Florida, and New York.
