S.M.A.R.T. Conference at UNC Chapel Hill
As a PR intern at HM&P and aspiring PR professional, I know the importance of staying up on recent trends in the industry, as well as attending events related to the field. This past Saturday I attended the Social Media and Related Technologies Conference at UNC Chapel Hill. This was the first S.M.A.R.T. Conference put together by UNC’s PRSSA, Issues Organization and Marketing Club and was sponsored by the Triangle Interactive Marketing Association. More »
Playing to Social Media Success
Yesterday, despite being tempted by the giant Chess and Connect Four games, I was able to make my way to the Triangle Interactive Marketing Association (TIMA) Lunch and Learn, “The Dollars and Sense of Social Media”, at the Marbles Kids Museum in downtown Raleigh.
I soon realized that those classic games were a great segue to the panel discussion that was to ensue. The topic addressed the way different players in the business world seek and document social media success. Each player in a game may have a different strategy or skill set to use, yet collectively everyone involved has an end goal – to win. Similarly, players in business approach strategy in their own way, but strive for achieving a common goal – success for the company, client or consumer.
Jeff Cohen, our social media marketing manager, moderated a diverse panel of professionals representing the agency, brand and platform service provider sides of business (Morgan Siem of Media Two Interactive, Phil Buckley of Sinclair Institute, and Adam Covati of Argyle Social, respectively).
Cohen to Moderate Panel at TIMA Lunch
Our Social Media Marketing Manager, Jeffrey L. Cohen, will moderate a panel at the Triangle Interactive Marketing Association (TIMA) Lunch, June 9, 2010 at 11:30am, at the Marbles Kids Museum in Raleigh, N.C. More »
TIMA Lunch & Learn to Feature Apple on Mobile Marketing
The Triangle Interactive Marketing Association’s (TIMA) May “Lunch & Learn” will feature Francis Shepherd, Senior System Engineer, Apple, Inc. on how to tune out the static in your mobile marketing buzz. More »
